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Avg: 3.5 (43 ratings)
- Date Released: April 29, 2008
- Genre: Hip-Hop/R&B
- Style: Hip-Hop, Rap
- Label: Major League Ent. / Duck Down Records / Iris
Hip-hop names — indie and mainstream — pop up in support of the Kidz.
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We Say...
The Chicago rap duo Kidz in the Hall have managed to make some pretty impressive friends in their short existence. First of all, they were svengali’d by Just Blaze, whose tastes run to throwback rap when he’s not cranking out bangers for Jay-Z. Now, for their second full-length, the Kidz have gathered an even more impressive roster of guests. The In Crowd, indeed. All the cool kids are here — hell, even the Cool Kids showed up — and they’ve come from all corners of the rap world. Bun B chops it up alongside a Masta Ace sample on the monstrous first single “Drivin Down the Block,” which also features Clipse’s Pusha T. Elsewhere, underground hip-hop luminaries from Phonte of Little Brother to the legendary rap duo Camp Lo turn out to show their support.
The result is not only a proud display of old-school battle-rap enthusiasm (very few guns are pulled or mentioned, but it is noted that “rookies” will get crushed “like a bag filled with pink cookies”) but also a refreshingly loose indie-rap party album. Producer Double-O is equally adept at breezy Chicago soul (“Paper Trail” and “Mr. Alladatshit”), boom-bap formalism (“Black Out”), sleek club beats (“Love Hangover”) and trunk-rattlers like “Drivin Down the Block.” Rapper Naledge, despite his stern, didactic name, is a playful crowd-mover, not above a ludicrous pick-up line but also capable of compassionate, clear-eyed storytelling (“The In Crowd” is a good example.) There are more cerebral indie-rap records out there, and more hard-hitting mainstream ones, but The In Crowd will appeal to tons of people who fall in between. -
They Say...
Kidz in the Hall's primary gift is malleability: Double O can sound like anybody, and Naledge can flow over anything. On tracks like "Drivin' Down the Block" and "Mr. Alladatshit," where they set their sights on Banger and Lupe Fiasco, respectively, the results are thrilling if uninventive. Elsewhere, the results are merely uninventive, as on "Snob Hop," which apes Camp Lo so bad the Kidz decided to just have Camp Lo actually rap on the track, or the hand-wringing "Inner Me," which contains such treacly musings as "Does heaven have a currency?" The record can be a bit diffuse, flowing more like another artist's greatest hits than a self-contained statement, but to their credit, they do mostly sound like hits. Kidz in the Hall straddle the indie/bling divide interestingly -- and, most importantly, entertainingly.
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14 Total Tracks, 53:16 Total Length
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Credits
- Sharon Walker - Make-Up // Matt Marcus - Executive Producer // Robert Adam Mayer - Photography
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