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Obie Trice went from no one to someone in the rap world quickly when Eminem signed him to Shady Records and executive produced his debut. Born on the west side of Detroit in the Schoolcraft and Greenfield area, Trice began his rap career humbly. He dropped out of Cooley High School in the early '90s and began making ends meet, which wasn't too easy in the cold, abandoned streets of Detroit. His turning point came in 1998 with the birth of his daughter, Kobie. Shortly afterward, he took note of Eminem's breakthrough success in 1999 and began to have faith that he too could make it in the rap game, despite living in wayward Detroit.
Trice had begun rapping at a young age. His mother had bought him a karaoke machine that he used to practice, making tapes of himself over the beats of Run-D.M.C. and Big Daddy Kane. Over the years he improved his craft remarkably, releasing street tapes that began to generate some buzz in the local underground scene. These recordings came to the attention of Eminem, who in turn called up Trice for an audition, and it was all smiles and handshakes from that point on. First came a plug on D12's Devil's Night album ("Obie Trice [Intro]" ), then features on the Eminem Show album ("Drips" ) and the 8 Mile soundtrack ("Love Me," "Adrenaline Rush," and "Rap Name" ), and finally Trice's album debut, Cheers, in 2003. The album went platinum, and Trice wrapped up recording his follow-up by the end of 2005.
On New Year's Eve 2006, he was driving home from a Detroit club with his girlfriend when he was shot in the head. Remarkably, he was able to exit the freeway, and an ambulance took him to a hospital in Southfield. It was determined that removing the bullet would be too risky; Trice was released within hours of arriving at the hospital. Between that event and the shooting death of D12's Proof, a friend and one of the people who met him at the hospital, Trice was compelled to record new tracks for his long-finished album. Second Round's on Me was finally issued in August 2006. Two years later he left Shady, feeling the label had failed to give him the proper promotional push but making it clear that Eminem was not to blame and the two were still very close. Mixtapes and guest appearances would carry Trice until 2012 when Bottoms Up became his first release for his own Black Market Entertainment label. Dr. Dre produced the album's title track while Eminem made two guest appearances, lending his vocals to "Richard" and producing the song "Going Nowhere."
Obie Trice III (born November 14, 1977) is an American rapper and songwriter. He began rapping at the age of 11, and is most known for his time spent signed to Shady Records. Since leaving the label Obie has formed his own record label, Black Market Entertainment.
Obie Trice III was born and raised in Detroit, Michigan by his mother, along with three brothers. He is of African American and German descent. Trice was given a karaoke machine by his mother when he was eleven and he used it to rhyme over instrumentals from artists such as N.W.A. By the age of fourteen, he was attending rap battle spots around Detroit, notably including the Hip Hop Shop, on which Trice commented, "There was a place called the Hip-hop Shop. We'd go up there on Saturday afternoons for the battles. They were hosted by Proof, from D12. I got a response every time I went. That's when I said, 'OK, I wanna get into this music.' Really, I didn't have a backup plan."
Obie Trice went by the name of Obie 1 during this time, but when he first met Proof, who was about to introduce him at the Hip Hop Shop, Proof asked him, "What's your name? Your real name, no gimmicks." He was then introduced as Obie Trice, and has kept his real name as his rap name. Trice was introduced to Eminem through D12 member Bizarre. Hot Rapper: Obie Trice. Rolling Stone. Accessed January 22, 2008.</ref> Later, Trice received a call from his manager informing him that he would be having dinner with Eminem, and later that night they went to a Kid Rock party.
Shady Records (2000–2002) 
Trice was officially signed to Shady Records in 2000. He first received public attention via a freestyle skit on the Devil's Night album, followed by the deliverance of the opening line "Obie Trice-real name, no gimmicks", off Eminem's The Eminem Show lead single, "Without Me", as well as the song "Drips". Later in 2002, Obie rapped on songs for the 8 Mile soundtrack, and also had a cameo appearance in the film as a rapper in a parking-lot.
Cheers (2003–2004) 
Trice's debut album, Cheers, was released on September 23, 2003 with its first single "Got Some Teeth" being well received on radio in a number of countries. The single peaked at number fifty four on the Billboard Hot 100, and number eight in the United Kingdom in October 2003. He also released the singles "The Set Up" and "Don't Come Down". The album consists of 17 tracks with production from Eminem, Dr. Dre, Timbaland, Mike Elizondo, Emile, Fredwreck and Mr. Porter. Artists featured on Cheers include Busta Rhymes, Eminem, 50 Cent, Lloyd Banks, Dr. Dre, Nate Dogg, D12, Tony Yayo, and Timbaland. The album was eventually certified gold by the RIAA.
Second Round's on Me and shooting (2005–2007) 
In 2005, Trice began work on his second album, entitled Second Round's on Me. The album was released on August 15, 2006. Following the release of Second Round's on Me, he released a mixtape called Bar Shots with G-Unit's DJ Whoo Kid.
Shortly after his label-mate Proof was shot to death in a Detroit nightclub, a song emerged on the mixtape circuit called "Ride Wit Me". The song was dedicated to Proof. Trice made a speech at Proof's funeral, addressing the problem of black-on-black violence:
In the single "Cry Now" from his second album, Trice addresses his shooting, as well as Eminem's rumored retirement, referenced with the following line, "Rock City is my voice / The white boy has stepped down / So I will accept the crown." Trice also addresses the shooting in the song "Pistol Pistol" from the album Eminem Presents: The Re-up claiming he's after revenge, "I solemnly swear on my daughters tears/The nigga that got him in the head will feel it before the year ends / Hope you inconspicuous my friend / `Cause once the word get back ya in a world of sin / Bullets will hurtle at him for tryin to murder what been determined as the first solo african " and later "I'm so sincere you seein' a hearse this year / it's not a verse it's curse for burstin' what's on ya person". He has since given insight as to why he feels the shooting occurred, and has labeled it "haterism", as well as a bad mind state by saying, "it’s a lot of do-or-die type individuals. They want to get that plug and there’s really more to the game than they think it is [...] it’s competition on a real vicious level."
Departure from Shady Records (2008–2009) 
In June 2008, Obie Trice departed from Shady Records due to concern that he was not being promoted properly. Contrary to public belief at the time of the announcement, Trice did not have a falling out with Eminem or Dr. Dre. Both contributed vocals and production to Trice's upcoming album. A misunderstanding was made where it was believed he was attacking the label and Eminem on a single titled "The Giant" but this was quickly dismissed.
Special Reserves (2009–2010) 
On December 15, 2009, a compilation album, Special Reserves, by Obie Trice and MoSS, the first producer of DJ Premier's "Works of Mart" production company, was released. The album is a collection of 11 of Trice's tracks recorded with MoSS from 1997 to 2000. The album serves as a preface to Trice's upcoming album, Bottoms Up.
Move to Black Market Entertainment (2010–present) 
On April 22, 2010, "Rap Basement" reported that Obie Trice has announced that he would be launching his own independent music label, Black Market Entertainment, on May 7. The label would be owned by Universal. An official statement from Trice, in-which Rap Basement received, confirmed "The focus of Black Market Entertainment is to create quality employment opportunities in the entertainment industry for Metro-Detroiters. This will be an organization with profound community presence that will embrace and inspire the masses. The vision of Black Market Entertainment is to continually bring authentic Detroit Urban Hip Hop Culture to the forefront of the music industry." On May 4, Trice confirmed that Eminem would be a featured guest artist in his upcoming album, "Bottoms Up."
On August 24, 2010, Trice released a new street single, "My Time 2011," from Bottoms Up via myspace; the track is produced by Geno XO. The music video was released on March 22, 2011; footage for the video was filmed at the Black Market Ent. Launch Party.
On September 2, 2010, Trice announced that he would be hosting "The Black & White" concert after party, following the Eminem & Jay-Z Show at Comerica Park (held the same night), at the Goodnight Gracie's; the party goes from 9pm to 2am.
On April 5, 2011, another street single from Trice was released, called "Learn to Love." Although some of the lyrics were changed, it was just a remixed version of his song titled "Haters" from his "Bar Shots" mixtape.
On April 13, Trice released a music video for his song "Keep me/Love me."
On August 2, 2011, Obie Trice tweeted "OFFICIAL RELEASE DATE FOR "BOTTOMS UP" 10-25-11", which confirmed the release date for the album. The first official single from Bottoms Up, "Battle Cry" featuring Adrian Rezza, produced by Lucas Rezza was released on iTunes on August 23, 2011. On April 3, 2012 Bottoms Up was released. On May 7, 2012, just over a month after the album's release, Trice released a new song from his upcoming mixtape The Hangover titled "Get Rich Die Tryin" featuring Bilal.
On August 1, 2012, in an interview with HipHopDX, Trice announced that he is working on an album that is also titled The Hangover, which features one of three tracks produced by Warren G, who suggested that Eminem should be featured on one of those tracks.
On December 31, 2005, Trice was shot twice while driving on the Lodge Expressway by Wyoming Avenue in Detroit. One of the bullets entered his head. Trice was able to drive off the expressway, where his girlfriend waved down the police. He was taken to Providence Hospital and released later that day. Doctors contemplated whether or not to remove the bullet. As it was too dangerous to operate, the bullet is still lodged in his skull.
Meeting with Michigan State Senator 
On April 22, 2011, Trice met with Michigan State Senator, Virgil Smith, Jr., to talk about entertainment ventures. Trice's label is looking for ways to develop the Motor City's collection of local talent.
One topic on the agenda is tax incentives and breaks to production companies who are willing to work in Michigan. Obie would also like the city to receive government subsidies to fund a youth music program. Obie also has plans to create a community recording studio and soundstage to provide local talent with an outlet to develop their talents, he explained his interest in this project, stating,