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Icon: Elvis Presley

By Lenny Kaye
In the Big Bang of rock and roll, not to mention popular music of the twentieth century, there is Before Elvis and After Elvis. Other performers surely gave voice to the twining streams of rhythm & blues and country music; and there are numerous recorded examples of each genre's complicated call-and-response to the other as the music evolved into something more than its root sources. But a charismatic figure is needed to provide a symbol and a beacon, to embody and inspire, and in 1954, when Sam Phillips of Sun Records coaxed a young truck driver into letting loose on an old blues tune, and b-sided it with an older bluegrass standard, neither having much resemblance from whence it came, rock and roll had found its messiah.

It wasn't just the newness of the music. It never is. Elvis Presley's smoldering, sculptured looks, his raw sensuality, his naive and boundless adolescent energy, combined to turn this frantic sound into a phenomenon. There had never been another Elvis, and even after his untimely passing in 1977, his shadow looms over the music as befits a deity. He is the King.

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